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Southampton Trading Standards needed to tell the world about rules for importing goods into the Port of Southampton and the consequences of non-compliance.

The rules are pretty simple – but how could it be explained in a way that is understandable and accessible to a global audience? There are a number government and local authority departments involved with legal obligations and compliance requirements. Plus there’s a vibrant new brand identity for Southampton City that needs to be integrated into the design.

Not actually that simple, and not a design brief that would float everyone’s boat. But we’re great at turning complex design and technical challenges into simple solutions. And we love doing it too.

How we delivered…

  • Designed and built a responsive, accessible and fully compliant educational website.

  • Created a fresh, user-friendly and on-brand digital interface.

  • Produced an easy-to-follow explainer video in an appropriate style for a global audience.

  • Used generative AI to produce high quality, consistent voiceover audio in multiple language translations with subtitles.

  • Encoded and hosted the video content in geo-specific formats to ensure accessibility.

Testimonial coming soon
Person using a desktop computer, smiling, wearing glasses and a patterned sweater, with short hair.

We’re great at solving complex problems with design and tech. Whether it’s tailored content management, automating with AI or anything else to help you click with your customers. 

Chat to us on 023 8023 1787

Email hello@fruitful.studio

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